Mast Brothers London

Situated on Redchurch Street in Shoreditch, this London flagship reinterprets the chocolate factory as a refined, immersive experience. Inspired by its fashion neighbors, the space is designed with a sense of precision and quiet drama, where artisanal production meets a gallery-like setting.

A conceptual window display sets the tone, replacing traditional merchandising with a sculptural, ever-evolving installation. From the street, the chocolate-making process remains hidden. Once inside, visitors encounter a carefully orchestrated reveal, where the production space comes into full view through floor-to-ceiling glazing.

The material palette is deliberate and restrained. Baltic birch plywood wraps the space in warmth, contrasting with polished concrete floors and crisp white walls. Monolithic marble tables serve as both functional surfaces and sculptural elements, while stainless steel detailing lends a sense of precision and utility.

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